Cartoon Illustration · Illustration

Character Design of 4 Singaporean Personas

Some character designs done for an agency in Singapore recently. Client’s requirement of the characters to represent 4 different Singaporean personas in an illustration style of the Teh Tarik Mamak.

Here they are :

HUNGRY FOODIE – persona of a food connoisseur.

Initial sketches.

KIASU SHOPPER – persona of a shopaholic.

Initial sketches.

TAXI UNCLE – persona of a cabby who knows the best kept secrets in town.

Initial sketches.

CULTURE VULTURE – persona of an arts and culture lover.

Initial sketches.

You may view them in as slideshow in my flickr, click here.


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